DISCLAIMER: I’ve partnered with Johnson’s® for this post but all opinions are my own.
For those of you who don’t know, I live in Los Angeles — which is way different from the east coast where I was born and raised. Other than being a city filled with sunshine, beaches, and crazy traffic — it’s also a city that’s obsessed with organic products.
It doesn’t matter if it’s organic fruits, organic vegetables, organic toothpaste, organic diapers — if you can ingest it, apply it, or wear it, there’s a good chance that an organic version is available somewhere in LA. As an LA dad who hangs out with other LA parents, I started believing the whispers at social gatherings:
“Oh, I only pack organic snacks in my son’s lunch.”
“Do you use that new organic sunscreen? It’s amazing.”
“If it’s not organic, my family won’t buy it.”
You get the idea. Organic products are viewed as safe, good, and healthy, while anything else is deemed as “dangerous” for ourselves and our children. Other parents may try to make us feel guilty if we’re NOT using those kinds of products. Finally, I took a step back to realize something: my family used JOHNSON’S® products on me and my two brothers when we were babies, toddlers, and children — and we all turned out just fine as adults (one is a Harvard graduate excelling as a corporate executive, another is a best-selling author, and then there’s me — your friendly, neighborhood, Daddy Doin’ Work).
And yes, I still use JOHNSON’S® products on myself today, especially the shampoo (yeah, I said it — I still use shampoo. Gotta keep my dome clean. JOHNSON’S® doesn’t tout itself as being an organic brand, but that doesn’t mean their products aren’t safe – they are the pioneers and leaders in the industry. Over 90% of baby skincare research comes from JOHNSON’S®. I’ve been to their headquarters myself, met with the people in their labs and research centers, and feel confident saying that they hold themselves to stringent standards when it comes to safety.
That’s why it’s important to dig a little deeper when it comes to the organic vs. non-organic debate. Did you know that yummy blueberries naturally contain Parabens? Or that apples, bananas, and carrots (to name a few) naturally contain formaldehyde? But I bet that news wouldn’t stop you from having your kiddos munch on those fruits and veggies, right? Of course not. I’ll go out on a limb and state that you probably ate them as a kid and still do today (I know I do). Another fact is out of the thousands of cosmetic ingredients used around the world, less than 2% meet JOHNSON’S® rigorous standards for baby products — and yes, many of those ingredients are actually natural. JOHNSON’S® uses both natural and non-natural ingredients, but the most important thing is they want to put safe products on the market.
I know all of this is true because I spent time in JOHNSON’S® headquarters recently and asked a ton of questions to the scientists who work there. They were honest, smart, and (most importantly) they’re parents. Just by being around them I could tell how passionate they are about their work. Nobody in the building knows more about what their ingredients do than these ladies, and they are 100% committed to making safe products for their babies and ours.
I even had an opportunity to make some lotion on my own to see an abbreviated portion of their process. It was extremely eye-opening, informative, and fun.
It’s too easy to feel pressured by the buzzwords of organic and all-natural products without truly understanding if they can help your family. That’s another reason why I believe strongly in Johnson’s® because they make it easy for parents due to their transparency on their Behind the Label page. No need for an advanced chemistry degree, because every ingredient they use is listed in alphabetical order with its purpose in plain English.
As mentioned before, I trust JOHNSON’S® because it was the brand used on me and it’s the brand I use on my kids.
If you’ve followed me for a while, you probably know that nothing in the world is more important to me than my two young daughters. Do you think I’d do anything to jeopardize their safety in any way? Of course not.
Do your research, be informed, and decide what products are right for your family — because at the end of the day, it’s important to realize that not all natural ingredients are good and not all non-natural ingredients are bad.